Who Is Maintaining Your Network?

A business is only as good as the people it employs... we've all heard it and most likely experienced situations that support that statement.

I'm going to change the statement slightly and say, 'A business is only as good as the network that its employees can maintain.'

My reasoning is fairly transparent.  If a business spends the majority of it's monetary resources on creating an image that portrays today's 'buzz words' but doesn't support those words within its people... why spend the money?

In today's marketplace, business is done through relationships and relationship building. 

Some of these relationships are 'time-tested', some continue to evolve, some are still in the discovery stage.  My point is... If you or your employees cannot maintain a network with those around you, then it may be wise to re-look at the focus of the image you are trying to portray.