Survey Says...
Okay. So it's a blog post and not a game show but I ask you to use your imagination. I prefer to picture Richard Dawson asking the questions rather than that Al guy from Tool Time, but that decision is up to you.
Out of 100 people surveyed (not really), the top five answers are on the board and here is the question:
What is the most important element in your mind when it comes to sales and networking?
- Jeff Garrison, who blogs about bringing relationships back into sales, says you have to believe in the product or service you are selling! If you don't, no one else will and you will burn out in a hurry.
- Scott Jarvis, Vice President of Retail Banking and Business Development at West Bank, says it's critical to create trust as soon as soon as possible. He says in order to do that you have to keep the interest of the prospect in top of mind.
- Adam Carroll at Adam Speaks says it's all about creating P.O.W.E.R. (Promoting Others While Establishing Relationships). Adam says "When I meet someone I want to promote something that will help them. Your network will expand at the speed which you help others grow."
- Kelly Timmerman of Mona Vie says when she meets a new prospect, building a relationship always comes first.
Obviously there are many elements that go into creating strong relationships and building sales. Depending on your situation the priority of those elements can change on a dime. This is the difficult part of trying to follow a sequential sales process. I think it's safe to say that at some point in your sales process you will have to work with human beings. Human beings have brains and with brains come emotions. And when emotions are involved, sales becomes a moving target...and you have to account for that.
You can account for that moving target by believing in your product, being trustworthy, helping others get what they need and focus on building honest relationships.
What about you? What is the most important element in your mind when it comes to sales and networking?
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