« Concensus or Chaos? | Main | Have you added video to your website yet? »

Answer it once, use it over and over!

Questions Think about the advice you've given your customers over the years.

You've probably answered hundreds of questions on topics related to your business. No doubt, your customers have valued that information.

It could be even more valuable than you realize.

Write down the most commonly asked questions, along with the answers.  There you have it-- you've just created a question-and-answer tip sheet or in Internet lingo a FAQ (frequently asked questions) sheet.

Now, print some up and mail them out to your database of current customers. (you do have one, don't you?)

  • Or put it on your website
  • Or use it as a new business mailing
  • Or leave some at your reception desk
  • Or include them with your next round of invoices
  • Or use it as a newsletter article starter

...you get the idea - find a way to share your expertise.  It can only do your reputation and your bottom line some good!

TrackBack

TrackBack URL for this entry:
https://www.typepad.com/services/trackback/6a00d83452ceb069e200e5518a15118833

Listed below are links to weblogs that reference Answer it once, use it over and over!:

Comments

The comments to this entry are closed.

« Concensus or Chaos? | Main | Have you added video to your website yet? »

Technorati Bookmark: Answer it once, use it over and over!

This site is intended for informational and conversational purposes, not to provide specific legal, investment, or tax advice.  Articles and opinions posted here are those of the author(s). Links to and from other sites are for informational purposes and are not an endorsement by this site’s sponsor.